The Swiss luxury watch brand has announced the signing of Naomi Osaka as a brand ambassador

Last-known example of the Heuer Monaco owned and gifted by McQueen becomes most expensive Heuer wristwatch ever sold

A reliable, professional tool watch made with eye-catching titanium and featuring bold orange details

A 188-piece limited edition of a redesigned vintage Heuer Carrera to mark Jack Heuer’s birthday

The watch was inspired by the classic Heuer “Dato 45”, which in 1965 was notably the first Heuer wrist chronograph ever to feature a turning

TAG Heuer introduces new Monaco timepieces with in-house Calibre Heuer 02 and stylishly redesigned bracelets

New Carrera Collection Elevates The Original Racing Chronograph To Unprecedented Levels Of Luxury With Four Strikingly Elegant Models

TAG Heuer Celebrates 104th Indianapolis 500 With 2020 Racing-Inspired Limited Edition

TAG Heuer’s first tortoiseshell pattern

A colourful creation that pays homage to the brand’s heritage, blends the 1972 Montreal timepiece with the TAG Heuer Carrera of today

TAG Heuer Collaborates On New Motor-Racing-Inspired Limited-Edition Timepiece With Fragment Design’s Hiroshi Fujiwara

A unique piece in support of World Health Organization efforts to fight the Covid-19 pandemic

A Special Edition Of Its Third Generation Luxury Connected Watch For Passionate Golfers Who Wish To Take Their Game To The Next Level

A tropical coffee dial made from real coffee

A red-and-white colour code that is reminiscent of eye-catching sports cars from the thrilling world of motor racing

Combines Elegance and Craftsmanship With New High-Tech Features For A Customised Physical And Digital Experience Focused On Performance

New Tag Heuer Formula 1 Timepiece Celebrates Long-Standing Partnership With Aston Martin Red Bull Racing Team

160 Years Young: Tag Heuer Kicks Off A Milestone Anniversary With The Re-Edition Of A Heuer Carrera Highlight

For the first time in its half-century history, the Monaco is powered by an in-house manufacture movement

TAG Heuer Releases Two New Timepieces In Honour Of Formula 1 Legend Ayrton Senna

Tribute to the 2010s style

A restored and decorated version of an original 1969 model of the iconic timepiece

Inspired by the mesmerising blue and green shades of the ocean

The Saga Continues: Fourth Limited Edition Monaco Timepiece Unveiled At Exclusive Event In Tokyo

TAG Heuer presented the second of five limited-edition Monaco timepieces that mark the icon’s 50th anniversary at Le Mans

The Autavia Collection Opens A New Chapter For Tag Heuer

New versions of the legendary original and a dedicated book

In celebration of its partnership with Aston Martin 

When art meets time

A hairspring made of a carbon composite invented